Build a custom ring with your favorite shape May 29, 2021 Share Tweet Pin it Different diamond shapes have a major influence on your ring's style. In addition to round cuts, there are 7 fancy (non-round) shapes to explore. we beat James Allen, Blue Nile, Jared's, Diamonds Direct, and most chain stores . ROUND Our most popular shape with the most sparkle. PRINCESS Our best-selling fancy shape. OVAL Ovals are quickly growing in popularity and feature an elongated shape. CUSHION Ever since a certain royal wedding, the cushion cut has been trending up. Pavé-set diamonds complement the center stone with added sparkle. EMERALD An emerald cut always feels glamorous. PEAR The on-trend pear adds a custom look to any ring. ASSCHER Asschers highlight the step-cut faceting style. RADIANT Radiants have the geometric outline of an emerald cut with the brilliant faceting of a round. HEART The heart is an iconic symbol of love and devotion. CALL 312-388-2662